• Ethos:

    • credibility.
    • consistency.
  • Logos:

    • logic.
    • referencing stats, other smart people.
  • Pathos:

    • appeal to the emotion.
  • Coffee

  • Ethos:

    • Even Albert Einstein, one of the greatest physicists in history, drank coffee.
  • Pathos:

    • Late winter night, study session.
    • The drowsiness is creeping in.
    • A sip of coffee.
    • 5 minutes later, it kicks in.
    • The incredible focus.
  • Logos: (how coffee benefits health - Healthline)

    • Boosts energy levels.
    • Improves brain health.
    • Better weight managment.

Late winter night. You’ve been grinding away for hours on that physics problem. The initial excitement for that simple looking problem, has worn away by now. And the drowsiness is kicking in.

What do you reach for? A cup of coffee.

And you’re not alone! Some of the greatest minds of history, from Albert Einstein to Voltaire drank coffee. In fact, Voltaire drank 40 cups of coffee each day.

And they might have been onto something. Coffee, it turns out, is actually quite useful–in moderation of course. According to Healthline, coffee improves brain health, promotes better weight management and boosts energy levels, giving you that late night kick to finish the 105 assignment.